Posts Tagged ‘Sins’
The concept for this piece changed over time, many times, until I decided to make another infographic about the nuclear powers and the amount of nuclear weapons that each of them possesses. It is a topic that is always in flux, so I wanted to show the most current information (July 2013) in a simple way. I did so in a dark-humored sort of way, that might lend to the unease of the topic.
In order to elicit this dark humor, I decided to make things rather rustic and roughly done. However, I needed it to still be simple and easy to understand. To do this I used the basic and well-known shape of a bomb and some color organization of the countries throughout. The radioactive symbol at the beginning starts the whole piece off on a darker tone as well.
When it came to the colors and type, it all had to reflect back on wrath and the topic of nuclear weaponry. The colors were an easier element to implement, as one of the first colors that comes to mind when wrath, or nuclear war is uttered is that of red. In order to make the colors easier to differentiate, however, I extended the mix into oranges and pinks as well. They are all still in the warmer range of colors, but bright and pop against the crumpled paper background.
For the type, I eventually decided to do a handwritten type. To do this, I made my own typeface that was hand drawn and then implemented it for all of the type. It is rough and mainly in all caps so as to define hierarchy and also to make it bolder, as if the information is screaming at you.
Finally, the imagery was very simply done, but informative and powerful I believe. It not only provides information visually, but verbally as well through some hard numbers. The radioactive symbol at the start gets the user in the frame of mind for what will come next. Then the bomb I used is the typical little-man bomb that one often sees in association with 1950’s bomb types. The color blocks then emphasize what powers in the world hold the most nuclear threat, and it is made very clear with the interactivity.
Overall, I think that the animation illustrated the point of wrath when it comes to world powers and the threat of nuclear weapons. It communicated this information simply and with hierarchy so that the user can focus on the message that it is communicating.
My actual concept for design changed. However, I stuck with the same principle that I wanted to show the inner effects of wrath rather than the outward aggression. Therefore, my design was more focused on how wrath affects people internally by making their hearts and souls dark. I also wanted to show the opposite of wrath; that is why the heart begins red before turning black and that the ending message of the animation is “Be Kind.” I wanted to have a handwritten feel to my animation, so I put the animation on a paper background. I wanted my animation to be simple and clean.
The deadly sin that I selected was pride. Originally, I was using the allegorical story of the Tower of Babel as my inspiration, but through some wonky art direction, and new ideas thrown around, it ended up having more of a Tower of Pizza theme. The animation shows the tower being built, then the weather changes and the scene becomes slightly ominous as it tilts dramatically. It’s still a story about how, as humans, we are often very pride full in thinking that we have the greatest technology and innovations, but we can still fail when our pride gets in the way. The animation style is lighthearted and comical. I tried to keep the style simple and bright- nothing too serious.
To represent the sin pride, I choose to depict it through reflective surfaces. My concept was that someone who is overly proud, to a point of vanity, would go out of their way looking for reflective surfaces in day to day items. Things like spoons and windows become ways to admire yourself. For design style I choose a subdued color pallet and simple silhouette illustrations to keep all the items unified and give the graphic an antique vibe. The typography I choose is Jubilat, a slab serif that matches the aesthetic of the images. I was inspired by Saul Bass’s movie opening credit scenes like in Anatomy of a Murder.
NOTE: This animation plays best on Google Chrome.
My sin was lust. I chose to use the female body to represent this. First you see a glass of wine and it transforms into the red dress with lips. This is because when you drink, your inhibitions are lowered. The eye winks and then the breasts grow. Everything in this is suppose to be slow and sultry. I added music that goes along nicely and emits a feeling of desire. I am very happy with how this project turned out.
Red, white, and black. I chose to stay simple here and have white and black be accent/background colors. I wanted red to be the main color because it is the color most often associated with love and lust.
What I learned
I learned how to think metaphorically. Usually I stay very literal, but this time, I was able to be more abstract, which I liked.
Floor, bricks, light-post animate in. Light starts to blink making the man and shadow visible/unvisable. Then they stay on and the shadows cape starts to wave!