Mood Boards

This is where the rubber starts meeting the creative road people. The mood board can be many things. From an alberate detailed abstract collection of visual assets that inspire you to a messy collage of images, textures, colors and patterns.

The goal is to collect a set of inspirational objects/words that resonate with your keywords and creative/communication brief.

Examples

Ideas

Tools

  • Old School: Paper, scissors and glue
  • New School: PSD canvas
  • New New School: Online mood board service like Mood Share
  • MoodBoard for the iPad | Link
  • Image Spark | Link